Client: CCIA – California Cannabis Insustry Assocaition
What: The California Cannabis Industry Association (CCIA) was formed to unite the legal cannabis industry to help educate and act as a resource to lawmakers and our members. We are the most influential trade association in the state representing the diverse interests of the cannabis industry: retail, cultivation, manufacturing, delivery, distribution, testing, insurance, packaging, and various ancillary services. Our unified voice includes over 460 California businesses representing over 650 brands and approximately 10,000 employees.
To promote the growth of a responsible and legitimate cannabis industry and work for a favorable social, economic, and legal environment for our industry in the state of California.
Deliverables: Re-brand, Logo, messaging, environmental graphics (Signs and Table Linens), Lapel Pins, Business Collateral, Social Media Graphics, go-to-market strategy.