Ganjafest – Maui
Client: Maui Tribe Productions – Ganjafest
Location: Wailea, Maui, Hawaii
What: Hawaii’s first cannabis education music festival about promoting the benefits of cannabis. The idea was to have bands that represent all different genres, from punk to instrumental to funk and blues, educated speakers and medicinal users. As well as we were breaking the stigma of music genres and cannabis.
Deliverables: Branding, logo design, merchandise, copy writing, event production, brand film, investment & sponsorship decks, posters and promo, social media, go-to-market strategy.